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This Week's Must-Reads

March 13, 2025

Danny Nathan
Danny Nathan

Mar 13, 2025

4 min read

Adventuring through the Canadian Rockies

Here’s what we covered in Sunday’s edition…

Hello {{ FNAME | Innovator }}!

Inspired by a recent conversation with an early-stage founder, this week’s edition focuses on the balance between disruption and commoditization.

Here’s what you’ll find:

  • This Week’s Article: Does Disruption = Commoditization?

  • Share This: The Commoditization/Decommoditization Loop

  • Case Study: Tata Steel’s Pivot from Commoditization to Value-Added Solutions

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Commoditization, Innovation, and "Transformation" - Through the Lens of Box -Digital Clarity Group

Box’s efforts to elude commodity status provides an excellent case study of the role of commoditization and innovation in the age of digital disruption and the resulting need for fundamental business transformation.

digitalclaritygroup.com/commoditization-box

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