Here’s what we covered in Sunday’s edition…
Hello {{ FNAME | Innovator }}!
As innovators, it’s easy to find ourselves caught up in the business of what comes next. What new features should we build? What new product supports the existing revenue lines? How can we move upmarket faster to capture greater margins?
But in focusing on the business, we often lose sight of the people on the other side: the customers. Discovering opportunities for innovation doesn’t live in the spreadsheets and dashboards or the meeting rooms. To find those opportunities, you have to get out of the building and seek out your customer’s pains. This week, we discuss how to do just that.
Here’s what you’ll find:
This Week’s Article: Opportunity is discovered in emotion.
Case Study: Vistaly: How a customer support ticket became a roadmap.
I want to talk to you, innovators!
After guesting on nearly 50 podcasts over the past year, we’re finally biting the bullet and launching Innovate, Disrupt, or Die! The Podcast. We’ve already recorded 5 episodes and we’re looking for folks who would like to be a guest. We’ve put together a quick one-sheet, available here.
Why you should read it ☝️
This article distills six disruptive tech trends like agentic AI, ambient computing, and the quantum edge that are reshaping how organizations operate and compete. While framed for CFOs, it's essential reading for anyone leading innovation, transformation, or venture initiatives inside established companies.
This article explains how these technologies are shifting decision-making, risk modeling, and even how new business units are structured.
Why you should read it ☝️
This article from Verhaert lays out key trends shaping how companies create new businesses in 2025, with a focus on the shift from siloed innovation teams to integrated, strategy-driven models. It highlights the growing importance of ecosystems, customer intimacy, and technology convergence in shaping venture success. For corporate innovators, it’s a reality check on what it takes to build ventures that actually scale beyond pilots. It also serves up practical guidance for aligning internal structures with external market opportunities.
Why you should read it ☝️
Innosabi’s 2025 innovation trends report breaks down how large organizations are adapting to faster cycles, decentralized decision-making, and increasing demand for measurable outcomes. It touches on themes like AI-augmented ideation, democratized innovation platforms, and sustainable value creation — all critical for leaders running modern innovation portfolios. The piece offers a roadmap for moving from legacy structures to more responsive, venture-style approaches. It’s especially relevant for execs tasked with scaling innovation across complex organizations.
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